The Sacramento Kings kicked off their first year at Golden 1 Center during the 2016-17 NBA season. The new arena featured the NBA’s first-ever 4K jumbotron, multiple ribbon LED screens, and more than 700 TVs throughout the building.
I was approached to design and animate the primary graphics package, stats layout, interstitials, and pump-ups (defense, make noise, etc.) for all Kings homes games. The goal was to create a cohesive look that felt high-tech, modern, and clean without losing the fun and excitement that comes with Kings basketball. The graphics package was implemented into multiple broadcast CG platforms (Chyron Lyric, Ross Xpression, and Click Effects) and broadcast to more than 17,000 fans every game.
Golden 1 Center earned the 2017 “Facility of the Year” award from Sports Business Journal and was dubbed “The Highest-Tech Stadium in sports” by Wired.com.
Photo credit: Sara Molina
My Role: Art Direction, Design, Animation | Ryan Brijs: Creative Direction | Dave Swartz: Executive Producer